Top 30 Automotive Influencers on Instagram in 2026

Paul Walker (@paulwalker) is a Acting, Automotive, Outdoors, Charity, Film influencer based in United States, followed by more than 18840813 Instagram users.

Their content mix includes 66.67% images and 0.00% videos. On average, posts attract 231.92K likes and 780.33 comments, resulting in an engagement rate of 1.24%.

As a Celebrity creator, they publish around 1.527 per week Supported by captions average 207.17 characters and about 1.75 hashtags per post.

Popular brand mentions include @meadowwalker, @mlaksslaks, @PlutoTV, @aey_reddevil. Their posts often trend with hashtags such as #TeamPW, #FanArtFriday, #IntoTheBlue, #PWFoundation, #OceanConservation. They frequently post on Friday at 17:00. With an audience largely made up of Film fans & car enthusiasts, Paul Walker is highly suitable for Automotive brands, charities, outdoor/adventure gear, film retrospectives in the North America market.

Supercar Blondie (@supercarblondie) is a Automotive, Tech, Luxury, Reviews, YouTube influencer based in United Arab Emirates, followed by more than 17653666 Instagram users.

Their content mix includes 0.00% images and 83.33% videos. On average, posts attract 65.48K likes and 528.5 comments, resulting in an engagement rate of 0.37%.

As a Celebrity creator, they publish around 10.5 per week Supported by captions average 144.08 characters and about 2.83 hashtags per post.

Popular brand mentions include @sbxcars, @vaguin.racing, @supercarownerscircle, @oscar__the__pitbull. Their posts often trend with hashtags such as #sbxcars, #SBXCars, #motorbikes, #lamborghini, #luxury. They frequently post on Thursday at 14:00. With an audience largely made up of Automotive & tech enthusiasts (global), Supercar Blondie is highly suitable for Automotive brands, luxury carmakers, automotive tech, travel in the Middle East market.

Jeremy Clarkson (@jeremyclarkson1) is a Cars, Automotive, TV, Comedy, Entertainment influencer based in United Kingdom, followed by more than 9587095 Instagram users.

Their content mix includes 66.67% images and 25.00% videos. On average, posts attract 174.09K likes and 1.25K comments, resulting in an engagement rate of 1.83%.

As a Celebrity creator, they publish around 2.4 per week Supported by captions average 103.67 characters and about 2.42 hashtags per post.

Popular brand mentions include @jamesblunt, @morrisons. Their posts often trend with hashtags such as #puppies, #goat, #kidgoat, #kidd, #harvesting. They frequently post on Thursday at 14:00. With an audience largely made up of Automotive & entertainment audience, Jeremy Clarkson is highly suitable for Cars, TV, humor, journalism in the Western Europe market.

Naman Pachori (@namanpachori) is a Luxury Lifestyle, Entrepreneurship, Travel, Cars influencer based in India.

Their content mix includes 17% images and 58% videos. On average, posts attract 109.82K likes and 460.58 comments, resulting in an engagement rate of 1.19%.

As a Celebrity creator, they publish around 0.28 per month Supported by captions average 290 characters and about 13.5 hashtags per post.

Popular brand mentions include @thecreativestudio1. Their posts often trend with hashtags such as #billionaire, #millionaire, #money, #luxury, #rich. They frequently post on Sun at 18:00. With an audience largely made up of Luxury lifestyle / influencer audience, Naman Pachori is highly suitable for Luxury brands, travel, automotive, investor PR in the South Asia market.

Ken Block (@kblock43) is a Racing, Cars, Legacy influencer based in USA.

Their content mix includes 8.33% images and 50.00% videos. On average, posts attract 126.44K likes and 963 comments, resulting in an engagement rate of 1.61%.

As a Celebrity creator, they publish around 0.4 per month Supported by captions average 528.67 characters and about 1.25 hashtags per post.

Popular brand mentions include @kblock43, @petersenmuseum, @alexgelsomino, @blockhouseracing., @43institute.. Their posts often trend with hashtags such as #KB43VER, #kb43ver, #kenblock, #leencustoms, #petersenmuseum. They frequently post on Tue at 14:00. With an audience largely made up of Car and Extreme Sports Fans, Ken Block is highly suitable for Motorsports in the Global market.

The UK07 Rider (@anurag_dobhal) is a Motovlogging, Motorcycle, Travel, Adventure, Creator influencer based in India, followed by more than 7191374 Instagram users.

Their content mix includes 0.00% images and 83.33% videos. On average, posts attract 449.05K likes and 1.63K comments, resulting in an engagement rate of 6.27%.

As a Celebrity creator, they publish around 0.785 per week Supported by captions average 133 characters and about 6.5 hashtags per post.

Popular brand mentions include @gippygrewal, @ammyvirk, @nimratkhairaofficial, @ritika_dobhal_. Their posts often trend with hashtags such as #theuk07rider, #reelkarofeelkaro, #shotoniphone, #reelitfeelit, #couple. They frequently post on Saturday at 12:00. With an audience largely made up of Automotive / Creator, The UK07 Rider is highly suitable for Moto vlogs, travel sponsorships, gear promos in the South Asia market.

GMK 🏎 (@gmk001) is a Automotive, Supercars, Luxury, Collector influencer based in France.

Their content mix includes 8% images and 8% videos. On average, posts attract 654.41K likes and 522.85K comments, resulting in an engagement rate of 22.15%.

As a Celebrity creator, they publish around 0.32 per month Supported by captions average 477.83 characters and about 0 hashtags per post.

Popular brand mentions include @celio_benormal, @gmk001, @need_for_touring, @fondationprincessecharlene. Their posts often trend with hashtags such as N/A. They frequently post on Sat at 17:00. With an audience largely made up of Supercar / luxury car fans, GMK 🏎 is highly suitable for Automotive partners, collectors in the Western Europe market.

Dave Sparks (@heavydsparks) is a Reality TV, Automotive, DIY, Media influencer based in USA.

Their content mix includes 8% images and 67% videos. On average, posts attract 48.43K likes and 303.92 comments, resulting in an engagement rate of 1.26%.

As a Celebrity creator, they publish around 1.6 per month Supported by captions average 378.33 characters and about 2.5 hashtags per post.

Popular brand mentions include @arcboats, @heavydsparks.com, @polarissnow, @blackriflecoffee, @heavydsparks. Their posts often trend with hashtags such as #rampartner, #heli, #helicopters, #instahelicopter, #uh60. They frequently post on Wed at 20:00. With an audience largely made up of DIY, automotive & reality TV fans, Dave Sparks is highly suitable for TV, vlogs, product partnerships in the North America market.

Mirko | Travel, Lifestyle & Automotive (@nordic_scott) is a Travel, Photography, Automotive, Fashion, Social Media influencer based in Germany, followed by more than 3736670 Instagram users.

Their content mix includes 0.00% images and 83.33% videos. On average, posts attract 158.79K likes and 741.5 comments, resulting in an engagement rate of 4.27%.

As a Celebrity creator, they publish around 0.137 per week Supported by captions average 319.92 characters and about 18.92 hashtags per post.

Popular brand mentions include @mosseri, @meta, @polestarcars. Their posts often trend with hashtags such as #photography, #phototips, #reels, #reelsvideo, #reelsviral. They frequently post on Sunday at 19:00. With an audience largely made up of travel & automotive audience, Mirko | Travel, Lifestyle & Automotive is highly suitable for photography, brands, automotive collabs in the Western Europe market.

Mick Schumacher (@mickschumacher) is a Sports, Racing, F1, Automotive influencer based in Germany, followed by more than 3568167 Instagram users.

Their content mix includes 16.67% images and 16.67% videos. On average, posts attract 45.34K likes and 124.58 comments, resulting in an engagement rate of 1.27%.

As a Celebrity creator, they publish around 1.448 per week Supported by captions average 83.75 characters and about 0 hashtags per post.

Popular brand mentions include @dvag.de, @anica, @blackout, @philippkaess, @redbulldriftbrothers. Their posts often trend with hashtags such as N/A. They frequently post on Sunday at 15:00. With an audience largely made up of Motorsport & Formula 1 audience, Mick Schumacher is highly suitable for Racing sponsorships, automotive brands, sports events in the Western Europe market.

Richard R Rawlings (@rrrawlings) is a Automotive, TV, Entrepreneur influencer based in United States.

Their content mix includes 17% images and 50% videos. On average, posts attract 14.09K likes and 179.25 comments, resulting in an engagement rate of 0.44%.

As a Celebrity creator, they publish around 12.0 per week Supported by captions average 303.25 characters and about 5.5 hashtags per post.

Popular brand mentions include @rrrawlings, @dixxonflannelco, @gasmonkeygarage, @BringATrailer, @JimmyJohns. Their posts often trend with hashtags such as #GasMonkeyGarage, #RichardRawlings, #FastNLoud, #Cars, #ClassicCars. They frequently post on Fri at 16:00. With an audience largely made up of Automotive / motorsports audience, Richard R Rawlings is highly suitable for Automotive brands, TV & events, merchandise in the North America market.

Welcome To The Car Game (@motor_head_) is a Cars, Automotive, Photography influencer based in USA.

Their content mix includes 0% images and 100% videos. On average, posts attract 1.04K likes and 12.5 comments, resulting in an engagement rate of 0.03%.

As a Celebrity creator, they publish around 42.0 per week Supported by captions average 22.25 characters and about 0 hashtags per post.

Popular brand mentions include N/A. Their posts often trend with hashtags such as N/A. They frequently post on Thu at 21:00. With an audience largely made up of Automotive enthusiasts, Welcome To The Car Game is highly suitable for Car content, events, photography credits in the North America market.

Alejandro Salomon (@salomondrin) is a Automotive, Cars, Influencer influencer based in USA.

Their content mix includes 42% images and 42% videos. On average, posts attract 40.71K likes and 309.33 comments, resulting in an engagement rate of 1.42%.

As a Celebrity creator, they publish around 2.08 per month Supported by captions average 193 characters and about 0.33 hashtags per post.

Popular brand mentions include @unpluggedperformance, @willyrex, @totalenergies_mx. Their posts often trend with hashtags such as #TotalEnergies, #InnovaciónEnLubricantes, #Quartz, #Publicidad. They frequently post on Thu at 21:00. With an audience largely made up of Automotive & luxury lifestyle audience, Alejandro Salomon is highly suitable for Car brands, luxury goods, lifestyle content in the North America market.

Daniel Mac (@itsdanielmac) is a Cars, Luxury, Lifestyle, Social Media influencer based in United States, followed by more than 2857610 Instagram users.

Their content mix includes 0.00% images and 100.00% videos. On average, posts attract 359.05K likes and 1.2K comments, resulting in an engagement rate of 12.61%.

As a Celebrity creator, they publish around 0.052 per week Supported by captions average 71.5 characters and about 2.33 hashtags per post.

Popular brand mentions include @itsdanielmac, @mrbeast, @copart1982. Their posts often trend with hashtags such as #Wealth, #Porsche, #GT3RS, #Business, #Investing. They frequently post on Saturday at 16:00. With an audience largely made up of Luxury, automotive, lifestyle followers, Daniel Mac is highly suitable for Auto brands, luxury goods, finance in the North America market.

David Izraev (@mr.davidsan) is a cars, lifestyle, influencer, creator influencer based in Russia.

Their content mix includes 0% images and 100% videos. On average, posts attract 22.81K likes and 4.81K comments, resulting in an engagement rate of 0.99%.

As a Celebrity creator, they publish around 0.28 per month Supported by captions average 73.42 characters and about 0 hashtags per post.

Popular brand mentions include @bastaakanoggano, @hammali, @navaib, @el_man_official. Their posts often trend with hashtags such as N/A. They frequently post on Tue at 10:00. With an audience largely made up of Automotive & lifestyle followers, David Izraev is highly suitable for Automotive partnerships, lifestyle campaigns in the Eastern Europe market.

Alan Enileev (@alan_enileev) is a Automotive, Supercars, Reviews, Need for Speed, Lifestyle influencer based in Russia, followed by more than 2212752 Instagram users.

Their content mix includes 0.00% images and 58.33% videos. On average, posts attract 161.5K likes and 1.15K comments, resulting in an engagement rate of 7.35%.

As a Celebrity creator, they publish around 0.087 per week Supported by captions average 357.08 characters and about 10.5 hashtags per post.

Popular brand mentions include @MannyKhoshbin, @alan_enileev, @MercedesBenz, @Lamborghini, @AudiUSA. Their posts often trend with hashtags such as #mercedesbenz, #MercedesBenz_test, #mercedes, #amg, #v8. They frequently post on Tuesday at 22:00. With an audience largely made up of automotive & creator audience, Alan Enileev is highly suitable for car brands, luxury autos in the Eastern Europe market.

James May (@jamesmaybloke) is a Presenter, Automotive, TV, Engineering influencer based in UK, followed by more than 2035151 Instagram users.

Their content mix includes 16.67% images and 58.33% videos. On average, posts attract 12.65K likes and 98.92 comments, resulting in an engagement rate of 0.63%.

As a Celebrity creator, they publish around 1.333 per week Supported by captions average 125.08 characters and about 0.5 hashtags per post.

Popular brand mentions include @channel4, @xander.armstrong, @FareShareUK. Their posts often trend with hashtags such as #PerfectPubWalks, #OmazeHouseDraw, #Cornwall, #FareShare, #JamesMay. They frequently post on Wednesday at 23:00. With an audience largely made up of Media / Presenter / Automotive, James May is highly suitable for Automotive series, documentaries, speaking in the Western Europe market.

Tim - Shmee (@shmee150) is a Automotive, Reviews, Creator, Motorsports influencer based in UK, followed by more than 2032479 Instagram users.

Their content mix includes 0.00% images and 100.00% videos. On average, posts attract 104.87K likes and 1.14K comments, resulting in an engagement rate of 5.22%.

As a Celebrity creator, they publish around 0.162 per week Supported by captions average 158 characters and about 4.75 hashtags per post.

Popular brand mentions include @lamborghini, @ferrari, @astonmartin, @paganiautomobili, @theshmeemobiles. Their posts often trend with hashtags such as #Shmee150, #Ferrari, #firstlook, #FirstLook, #Lamborghini. They frequently post on Monday at 18:00. With an audience largely made up of Automotive / Creator, Tim - Shmee is highly suitable for Supercar events, auto brand partnerships, reviews in the Western Europe market.

GERCOLLECTOR (@gercollector) is a Automotive, Cars, Influencer, Ambassadorships, Luxury influencer based in Germany, followed by more than 1864066 Instagram users.

Their content mix includes 0.00% images and 100.00% videos. On average, posts attract 378.97K likes and 830.5 comments, resulting in an engagement rate of 20.37%.

As a Celebrity creator, they publish around 0.173 per week Supported by captions average 128.58 characters and about 2.5 hashtags per post.

Popular brand mentions include @stanglwirt, @andreus_resort. Their posts often trend with hashtags such as #GERCollector, #Porsche, #992GT3RS, #AMGONE, #GERCollectorAlpineExperience. They frequently post on Thursday at 10:00. With an audience largely made up of automotive & luxury audience, GERCOLLECTOR is highly suitable for car brands, accessories, events in the Western Europe market.

Pugachev Iu / Luxury rentals (@pugachev.miami) is a Luxury, Cars, Lifestyle, Travel influencer based in United States.

Their content mix includes 83% images and 0% videos. On average, posts attract 7.41K likes and 79.5 comments, resulting in an engagement rate of 0.43%.

As a Celebrity creator, they publish around 0.48 per month Supported by captions average 177.58 characters and about 0.08 hashtags per post.

Popular brand mentions include @pugachevmark, @pugachev_service, @elenapegas, @nikita_mazepin, @tolya_sulyanov. Their posts often trend with hashtags such as #pugachevservice. They frequently post on Tue at 13:00. With an audience largely made up of Luxury lifestyle fans, Pugachev Iu / Luxury rentals is highly suitable for Luxury cars, rentals in the North America market.

Darius Dobre (@dariusdobre) is a Entertainment, Cars, Pranks, Lifestyle influencer based in United States, followed by more than 1472740 Instagram users.

Their content mix includes 66.67% images and 33.33% videos. On average, posts attract 53.74K likes and 453.42 comments, resulting in an engagement rate of 3.68%.

As a Celebrity creator, they publish around 0.125 per week Supported by captions average 33.33 characters and about 0 hashtags per post.

Popular brand mentions include N/A. Their posts often trend with hashtags such as N/A. They frequently post on Saturday at 22:00. With an audience largely made up of Prank & car lifestyle, Darius Dobre is highly suitable for Auto, streetwear, creator tools in the North America market.

Kamil Chwastek (@poczciwykrzychu) is a Automotive, YouTube, Lifestyle, DIY influencer based in Poland, followed by more than 1453308 Instagram users.

Their content mix includes 0.00% images and 66.67% videos. On average, posts attract 51.68K likes and 128.33 comments, resulting in an engagement rate of 3.57%.

As a Celebrity creator, they publish around 0.068 per week Supported by captions average 228.36 characters and about 1.45 hashtags per post.

Popular brand mentions include @modena_car_rental_dubai, @allegropl, @mediaexpert.pl, @poczciwykrzychu, @luke.czepiela. Their posts often trend with hashtags such as #allegropl, #allegro, #AllegroBusiness, #mediaexpert, #viral. They frequently post on Tuesday at 15:00. With an audience largely made up of Automotive, YouTube fans, Kamil Chwastek is highly suitable for Cars, mechanics, lifestyle in the Eastern Europe market.

Mat Watson (@matwatsoncars) is a Automotive, Reviews, Tech, Cars influencer based in UK, followed by more than 1412406 Instagram users.

Their content mix includes 0.00% images and 75.00% videos. On average, posts attract 26.97K likes and 205.25 comments, resulting in an engagement rate of 1.92%.

As a Celebrity creator, they publish around 2.545 per week Supported by captions average 99.75 characters and about 0 hashtags per post.

Popular brand mentions include N/A. Their posts often trend with hashtags such as N/A. They frequently post on Wednesday at 8:00. With an audience largely made up of Media / Automotive, Mat Watson is highly suitable for Car reviews, auto partnerships, events in the Western Europe market.

Giuseppe Laguardia (@giuse_laguardia) is a Men’s Fashion, Lifestyle, Family, Travel, Cars influencer based in Italy, followed by more than 1285289 Instagram users.

Their content mix includes 0.00% images and 41.67% videos. On average, posts attract 6.62K likes and 197.92 comments, resulting in an engagement rate of 0.53%.

As a Celebrity creator, they publish around 9.333 per week Supported by captions average 171.08 characters and about 5.67 hashtags per post.

Popular brand mentions include @olympmen, @gutteridge1878. Their posts often trend with hashtags such as #mensfashion, #gentleman, #fashion, #italianstyle, #fatherson. They frequently post on Wednesday at 17:00. With an audience largely made up of fashion & family, Giuseppe Laguardia is highly suitable for menswear, travel in the Southern Europe market.

Yianni Charalambous (@yiannimize) is a Car Customisation, TV, Automotive, Creator influencer based in UK, followed by more than 1251443 Instagram users.

Their content mix includes 16.67% images and 25.00% videos. On average, posts attract 51.1K likes and 144.58 comments, resulting in an engagement rate of 4.09%.

As a Celebrity creator, they publish around 0.08 per week Supported by captions average 195.17 characters and about 4.42 hashtags per post.

Popular brand mentions include @urbanautomotive, @yiannimize, @dblock_europe, @youngadz1, @dirtbike_lb. Their posts often trend with hashtags such as #yiannimize, #yianni, #urbanautomotive, #wrapking, #lambo. They frequently post on Monday at 15:00. With an audience largely made up of Automotive / Creator, Yianni Charalambous is highly suitable for Car customisation features, TV shows, events in the Western Europe market.

UK Travel & Automotive - Photographer (@alex_stead) is a Travel, Automotive, Photography, Creator influencer based in UK, followed by more than 1154866 Instagram users.

Their content mix includes 0.00% images and 8.33% videos. On average, posts attract 31.42K likes and 233.67 comments, resulting in an engagement rate of 2.74%.

As a Celebrity creator, they publish around 0.07 per week Supported by captions average 229.75 characters and about 3.17 hashtags per post.

Popular brand mentions include @lamborghini, @lindbladexp, @ferrariuk, @aquatech_imagingsolutions. Their posts often trend with hashtags such as #hiking, #travel, #camera, #newzealand, #autumn. They frequently post on Tuesday at 16:00. With an audience largely made up of Travel & Automotive / Photographer, UK Travel & Automotive - Photographer is highly suitable for Travel & auto brand work, book or print partnerships in the Western Europe market.

Ivan Cabanas Trashorras (@motortips_) is a Automotive, Education, DIY influencer based in Spain, followed by more than 1097833 Instagram users.

Their content mix includes 0.00% images and 100.00% videos. On average, posts attract 17.78K likes and 167.17 comments, resulting in an engagement rate of 1.63%.

As a Celebrity creator, they publish around 2.8 per week Supported by captions average 388.75 characters and about 8.92 hashtags per post.

Popular brand mentions include @s. Their posts often trend with hashtags such as #tips, #taller, #mecanico, #coches, #mecanica. They frequently post on Thursday at 12:00. With an audience largely made up of Auto educator / Mechanic, Ivan Cabanas Trashorras is highly suitable for car products, tools in the Southern Europe market.

RoCars (@rocarstv) is a Automotive, Supercars, Reviews, Media, YouTube influencer based in Germany, followed by more than 1060348 Instagram users.

Their content mix includes 0.00% images and 100.00% videos. On average, posts attract 455.83K likes and 5.71K comments, resulting in an engagement rate of 43.53%.

As a Celebrity creator, they publish around 0.06 per week Supported by captions average 123.67 characters and about 5.5 hashtags per post.

Popular brand mentions include @bmwmiddleeast, @audi_de, @princc78, @topcar_design, @lartedesign. Their posts often trend with hashtags such as #bmw, #bmwm, #mercedes, #amg, #lamborghini. They frequently post on Monday at 14:00. With an audience largely made up of automotive media audience, RoCars is highly suitable for car brands, events, sponsorships in the Western Europe market.

Marianna vertola (@mariannavertola) is a Luxury lifestyle, Watches, Cars, Fashion influencer based in Italy, followed by more than 1014990 Instagram users.

Their content mix includes 58.33% images and 8.33% videos. On average, posts attract 6.45K likes and 38.67 comments, resulting in an engagement rate of 0.64%.

As a Celebrity creator, they publish around 0.056 per week Supported by captions average 73.1 characters and about 2.4 hashtags per post.

Popular brand mentions include @matildecouture, @mariannavertola, @umbertorusso_, @saldavinciofficial, @saverio_varone_. Their posts often trend with hashtags such as #sport, #show, #tikitaka, #sportmediaset, #pierochiambretti. They frequently post on Friday at 9:00. With an audience largely made up of Luxury lifestyle & motors, Marianna vertola is highly suitable for Watches, supercars, fashion in the Southern Europe market.

Tobias | Men‘s Fashion (@tobias.weilhammer) is a mens fashion, lifestyle, cars, photography influencer based in Germany, followed by more than 357234 Instagram users.

Their content mix includes 8% images and 0% videos. On average, posts attract 1.98K likes and 11.42 comments, resulting in an engagement rate of 0.56%.

As a Macro creator, they publish around 2.27 per week Supported by captions average 32.17 characters and about 0 hashtags per post.

Popular brand mentions include @boohoomanofficial. Their posts often trend with hashtags such as N/A. They frequently post on Sunday at 17:00. With an audience largely made up of fashion men, Tobias | Men‘s Fashion is highly suitable for menswear brands.