Business Insider’s Instagram Stats, Engagement & Profile Insights (@businessinsider)

Business Insider
Bio: What you want to know about business. •Love Business Insider? Add us as a preferred source on Google. •Link in bio for the top stories.
Followers: 4909032
Following: 206
Category: Business, Media, News, Publishing
Tier: Celebrity
Country: USA
Region: North America
Audience Type: Business & news followers
Suitable For: Media, advertising, sponsorships
Gender: Brand
Engagement Rate: 0.04%
Average Likes: 1.82K
Average Comments: 46.67

Business Insider (@businessinsider) is a Business, Media, News, Publishing creator based in USA.

Their content mix includes 67% images and 33% videos. On average, posts attract 1.82K likes and 46.67 comments, resulting in an engagement rate of 0.04%.

As a Celebrity creator, they publish around 42.0 per week Supported by captions average 645.75 characters and about 3.17 hashtags per post.

Popular brand mentions include N/A. Their posts often trend with hashtags such as #tech, #rto, #amazon, #advice, #impact. They frequently post on Thu at 16:00. With an audience largely made up of Business & news followers, Business Insider is highly suitable for Media, advertising, sponsorships in the North America market.

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Business Insider Instagram Engagement Insights

Business Insider maintains an engagement rate of 0.04%. On average, their posts receive average likes: 1.82K and average comments: 46.67. Median engagement figures include median likes: 1.55K and median comments: 23.5.
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Engagement Rate: 0.04%
Average Likes: 1.82K
Average Comments: 46.67
Median Likes: 1.55K
Median Comments: 23.5

Business Insider Instagram Post Insights & Analysis

Business Insider posts at an average rate of 42.0 per week. Their peak posting time is on Thu at 16:00. Content format mix: 33% video posts and 67% image posts.
We deliver full influencer insights: posting frequency, hashtags, captions and more. Request access by emailing us at peter@influvail.com

Post Frequency: 42.0 per week
Top Posting Day: Thu
Top Posting Hour: 16
Video Post: 33%
Image Post: 67%

Business Insider Instagram Brand Mentions & Hashtags

Business Insider has been associated with or mentioned brands like N/A. Their content commonly uses hashtags such as #tech, #rto, #amazon, #advice, #impact. Captions average about 645.75 characters per post and they use about 3.17 hashtags on average.
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Brand Mentions: N/A
Top Hashtags: #tech, #rto, #amazon, #advice, #impact
Avg Caption Length: 645.75 Per Post
Avg Hashtags: 3.17 Per Post

Business Insider Instagram Audience Insights

Business Insider’s audience is primarily composed of Business & news followers. This profile is particularly well suited for Media, advertising, sponsorships in the North America market.
Get full influencer contact details, emails, and audience insights for your campaigns. Contact us at peter@influvail.com

Audience Type: Business & news followers
Audience Interests: Business, Media, News, Publishing
Suitable For: Media, advertising, sponsorships
Audience Region: North America

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FAQ

Business Insider (@businessinsider) is a content creator in the Business, Media, News, Publishing niche with an active audience on Instagram. They share content related to Business, Media, News, Publishing, engaging their followers.
As of July 2025, Business Insider has approximately 4.9M followers on Instagram. Their follower count may vary as their audience continues to grow.
Business Insider has an average engagement rate of 0.04%, which reflects how actively their followers interact with their content through likes, comments, and shares.
Business Insider primarily shares content related to Business, Media, News, Publishing, including posts, reels, stories, and brand collaborations.
Yes, you can connect with Business Insider for influencer marketing or PR via their public email or Influvail’s verified contact database.
Many influencers like Business Insider work with brands for paid collaborations, endorsements, or sponsorships. You can reach out through Influvail or the contact info provided on their profile.
Business Insider is based in USA, but their audience often spans multiple regions.

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