Wayfair’s Instagram Stats, Engagement & Profile Insights (@wayfair)

Wayfair
Bio: 🏡 Every style. Every home. 🛋️ Shop our feed 👇 Waybors get exclusive sales and perks in our app
Followers: 2038269
Following: 985
Category: furniture, homeware, e-commerce, decor
Tier: Celebrity
Country: United States
Region: North America
Audience Type: Home décor & furniture shoppers
Suitable For: E-commerce, home brands, appliances
Gender: brand
Engagement Rate: 0.01%
Average Likes: 198.58
Average Comments: 15.33

Wayfair (@wayfair) is a furniture, homeware, e-commerce, decor creator based in United States.

Their content mix includes 0% images and 100% videos. On average, posts attract 198.58 likes and 15.33 comments, resulting in an engagement rate of 0.01%.

As a Celebrity creator, they publish around 5.25 per week Supported by captions average 134.33 characters and about 2.75 hashtags per post.

Popular brand mentions include @athomewithjenna, @thehartlandhome, @jen_rydelek, @homesweetlibot, @jensen_bradley. Their posts often trend with hashtags such as #halloween, #spookyseason, #homedecor, #fallaesthetic, #inflatables. They frequently post on Tue at 19:00. With an audience largely made up of Home décor & furniture shoppers, Wayfair is highly suitable for E-commerce, home brands, appliances in the North America market.

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Wayfair Instagram Engagement Insights

Wayfair maintains an engagement rate of 0.01%. On average, their posts receive average likes: 198.58 and average comments: 15.33. Median engagement figures include median likes: 134.5 and median comments: 13.
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Engagement Rate: 0.01%
Average Likes: 198.58
Average Comments: 15.33
Median Likes: 134.5
Median Comments: 13

Wayfair Instagram Post Insights & Analysis

Wayfair posts at an average rate of 5.25 per week. Their peak posting time is on Tue at 19:00. Content format mix: 100% video posts and 0% image posts.
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Post Frequency: 5.25 per week
Top Posting Day: Tue
Top Posting Hour: 19
Video Post: 100%
Image Post: 0%

Wayfair Instagram Brand Mentions & Hashtags

Wayfair has been associated with or mentioned brands like @athomewithjenna, @thehartlandhome, @jen_rydelek, @homesweetlibot, @jensen_bradley. Their content commonly uses hashtags such as #halloween, #spookyseason, #homedecor, #fallaesthetic, #inflatables. Captions average about 134.33 characters per post and they use about 2.75 hashtags on average.
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Brand Mentions: @athomewithjenna, @thehartlandhome, @jen_rydelek, @homesweetlibot, @jensen_bradley
Top Hashtags: #halloween, #spookyseason, #homedecor, #fallaesthetic, #inflatables
Avg Caption Length: 134.33 Per Post
Avg Hashtags: 2.75 Per Post

Wayfair Instagram Audience Insights

Wayfair’s audience is primarily composed of Home décor & furniture shoppers. This profile is particularly well suited for E-commerce, home brands, appliances in the North America market.
Get full influencer contact details, emails, and audience insights for your campaigns. Contact us at [email protected]

Audience Type: Home décor & furniture shoppers
Audience Interests: furniture, homeware, e-commerce, decor
Suitable For: E-commerce, home brands, appliances
Audience Region: North America

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FAQ

Wayfair (@wayfair) is a content creator in the furniture, homeware, e-commerce, decor niche with an active audience on Instagram. They share content related to furniture, homeware, e-commerce, decor, engaging their followers.
Wayfair has approximately 2.0M followers on Instagram. Their follower count may vary as their audience continues to grow.
Wayfair has an average engagement rate of 0.01%, which reflects how actively their followers interact with their content through likes, comments, and shares.
Wayfair primarily shares content related to furniture, homeware, e-commerce, decor, including posts, reels, stories, and brand collaborations.
Yes, you can connect with Wayfair for influencer marketing or PR via their public email or Influvail’s verified contact database.
Many influencers like Wayfair work with brands for paid collaborations, endorsements, or sponsorships. You can reach out through Influvail or the contact info provided on their profile.
Wayfair is based in United States, but their audience often spans multiple regions.

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